Strategic Marketing Services

Our Resonate Agency team’s capabilities include deep experience in strategic marketing fundamentals, knowledge of multiple industries and marketplaces and a clear understanding of how to identify and reach a target audience. We work with businesses to develop comprehensive and actionable strategic marketing plans tailored to our client’s specific needs and goals. We also offer a full suite of creative marketing services to help put a plan into action.

Our Process

When establishing a strategic marketing plan, we first conduct thorough research and ensure strong comprehension. With a clear view of the business and landscape, we collaborate with the client to build an effective plan:

Marketing Plan Development

• Perform a complete competitive analysis
• Identify a unique value proposition
• Refine positioning and messaging to attract the target audience
• Create plans for marketing materials, promotions, offers and online marketing
• Devise a plan to convert prospects to customers
• Craft a customer retention strategy

Goal Setting

• Establish clear business and program goals
• Determine key milestones to measure marketing team efficiency
• Set key performance indicators to identify marketing effectiveness

Our clients feel comfortable and prepared to grow their business and achieve their goals with a comprehensive strategic marketing plan and roadmap.